We are grateful for the continued support and commitment of our sponsors without whom The Loyalty Magazine Awards would not be possible.
Sponsorship offers a fantastic vehicle to raise the profile of your brand and strength your alignment and commitment to the industry. There are a number of ways your organisation can get involved with The Loyalty Magazine Awards:
- Category sponsorship
- Bespoke sponsorship including Diamond and Platinum levels
- Branding and advertising
Contact +44 (0)7970131887 or email Annich McIntosh
annich@theloyaltymagazineawards.com to find out more.
Sponsors for 2020 are:
Prime Sponsor
Currency Alliance operates the Loyalty Ecosystem – which is a cloud-based platform enabling existing and new loyalty programs to rapidly connect with other businesses to issue, redeem, and exchange popular loyalty currencies.
The next wave of innovation in loyalty marketing involves broader collaborations among business partners to offer common loyalty currencies – or enable greater liquidity – so customers can more rapidly accumulate value and realize greater freedom in using that value for redemptions that are really motivating. More motivated customers buy more frequently and identify themselves during the sale – which generates much better data to enable our partners to personalize engagement.
Our objective is to increase the utility of loyalty currencies for consumers, thereby increasing value to our merchant or travel partners issuing those loyalty currencies. Greater utility drives more customer interaction, which in turn generates better data. We help make that data actionable via marketing campaign management tools, or through triggers that drive actions in your own CRM, Loyalty, or Marketing Campaign Management systems.
The Currency Alliance platform is designed to extend functionality for existing loyalty programs by enabling easy connectivity between trading partners, assembling rich customer profiles, and facilitating more automated customer engagement. To achieve this, we offer a single API with multiple endpoints through which any type of loyalty transaction can be completed. Some partners have integrated and completed testing in as little as 3 days.
Currency Alliance also offers a Loyalty Rules Engine to enable partners to easily set up earning and redemption rules. Because the modern technology runs in the Amazon Web Services Cloud, all partners benefit from a robust architecture and scalability, as well as shared operating cost. And best of all, the platform is free to use. We only charge a nominal fee for actual transactions completed.
Owners of a loyalty currency can easily network with issuing and redemption partners while retaining full control over marketing campaigns and how the currency is used. We also enable loyalty currency exchange at the wholesale level between collaborating programs, as well as at the retail level so customers can shift value between collaborating programs. Partners retain full control over each trading partner as well as the price at which their currency is exchanged – to enable proactive liability reduction at a profitable cost.
Providing greater freedom to customers will generate increased customer value that can significantly grow active engagement with your program.
The Currency Alliance platform can be used as an extension of existing loyalty programs created over the past 30 years in a very flexible way to meet new business requirements (that would be cost-prohibitive to retrofit into existing architectures), or as a one-stop, Plug & Play solution that replaces the need for high-cost systems. And, the architecture is designed specifically to ensure compliance with rapidly evolving data protection legislation and to store data in a way to virtually eliminate cyber-security threats.
We also welcome the opportunity to work with loyalty solutions providers to help them deliver greater functionality, easier partner connectivity, and new currencies to their clients.
Platinum Sponsor
Loylogic is the world’s leading innovator and creator of points experiences, insights, commerce and engagement. By tantalizing members with more choices and arming programs with insights on behavior – anticipating both present and future needs – we deliver powerful solutions that amplify engagement and build loyalty.
Founded in 2005 with offices around the world and a global content network of more than 500 merchants and 2,000 online stores offering millions of products and services, Loylogic, the new paradigm of points-based e-commerce and e-payment solutions, is the partner that the world’s leading loyalty programs trust with making their points and miles loved most. For more information please visit www.loylogic.com
https://www.loylogic.com/company
Category Sponsor
Tranxactor’s omni-channel consumer engagement solutions for retail and hospitality include Mobile Applications integrated with Loyalty and Rewards programs; Location Based Services; Gift, Pre-pay, Stored Value services; Digital Marketing services and Data Analytics.
With a number of large scale loyalty programmes operating globally, Tranxactor ‘joins the dots’, integrating all consumer touchpoints including point-of-sale into a value-added network enabling retailers to detect, engage, interact and communicate securely with consumers and shoppers in real-time, anywhere, anytime.
Tranxactor’s Thor and ThorLink platform provides retailers with the capability to connect all their consumer channels with their in-store POS or on-line payment services; and inter-act with consumers better, react faster, and deliver relevant offers to influence, incentivise and support purchase decisions.
Our retail customers can digitally transform their business by running personalised targeted marketing campaigns; trigger emails or sms communications in real time; deliver push notifications using beacons and geofencing, and much more.
With offices in the UK, Australia and New Zealand, and a global client base, Tranxactor provides a robust, scalable and proven ISO27001 certified platform that you can rely on.
Find out more at https://www.tranxactor.com
Category Sponsor
m—wise creates omni-channel loyalty programs for leading brands worldwide. We provide cloud-based loyalty solutions, such as m— wise Loyalty Cloud, and we offer professional loyalty services to help companies grow their business.
Over the last two decades, we have earned the trust of leading brands across the globe. We have served clients throughout Europe, USA, Canada, Africa, Asia and South America. We are known for our unrivaled knowledge and industry-leading approach.
OUR VISION
We believe true loyalty will be unlocked by embracing your brand ambassadors and by rewarding omni-channel engagement with your company. Consequently, you will gain a deeper understanding of your customers and of the decisions they make every day.
We help you use this information to optimise your customer journey and create an intimate dialogue with your customers – all with the goal of making your brand their absolute favourite.
OUR APPROACH
Our trusted approach drives industry-leading loyalty. From concept to launch, we work with you to build a bespoke, omni-channel program. We commit to creating truly engaging customer experiences that build an intimate dialogue with your brand.
This omni-channel approach enables you to engage and reward across any channel for any activity. It could be a transaction, click, like, referral, store walk-in, swipe, even augmented reality – you name it. Personalised rewards that surprise and delight create a stronger emotional connection with your brand.
m—wise uses customer data to segment, personalise and differentiate. This way your program remains valuable and relevant to each customer. We measure performance and optimise throughout to guide you towards a more profitable, long-term relationship with your customers.
OUR SOLUTIONS
We want to make it easier for companies to create and manage effective, omni-channel loyalty programs. That’s why we developed m—wise Loyalty Cloud, a one-stop loyalty solution that allows you to engage and reward customers at the right time and on the right channel.
m—wise is also a certified Salesforce implementation partner. We’re proud to offer a seamless integration between m—wise Loyalty Cloud and Salesforce Marketing Cloud to power the most engaging, effective loyalty programs imaginable. Our loyalty solutions are cloud-based and customisable. Creating a program that fits your brand’s wants and needs has never been easier.
Our unique combination of innovative solutions, technical expertise and trusted approach makes m—wise the choice of leading brands worldwide.
Category Sponsor:
Employment is changing. Fast.
Despite employers’ best efforts, disruption caused by staff turnover is on the rise, and loyalty is increasingly scarce. Generational attitudes towards careers are shifting, while the importance of a stable, motivated and unified workforce has never been greater. As well as seeking a progressive and supportive culture, a sense of purpose, and flexible working, today’s employees demand tangible appreciation.
It is the age of the ‘employer proposition’. The age of epoints.
We’ll admit it, it’s a bold claim. But with 250% growth last year, and half a billion epoints issued to date, our clients – BUPA, Virgin Active, Café Rouge to name but a few – seem to agree. In fact, since we began working with the NHS our impact on morale has been cited in no fewer than three Care Quality Commission reports. No surprise then that in 2019 we were the UK’s fastest growing Reward and Recognition provider.
Epoints is an easy and effective way to say thank you, with everything from a simple message of appreciation, to the latest iPad. Our partners include some of the best known names in retail, so the breadth of rewards available is almost limitless, and at significantly more competitive prices than sourcing rewards direct. We know that in today’s business environment reward and recognition budgets must work hard. And nothing works harder, or smarter, than epoints.
As well as reward and recognition, with epoints employees can access huge on-line savings on tens of thousands of products across dozens of categories. With the simplicity of a single check-out, and savings of at least 10% on retailers’ standard pricing plus up to 5% back in bonus epoints, we can stand confidently by our founding principle of ‘always better off’.
Working with epoints is simplicity itself, quick to implement, easy to use and with a suite of customisable reporting tools to help you stay on top of things.
Eco-points. Putting our beliefs into practice.
As a successful enterprise we believe it is our responsibility to give back.Few can deny that one of the greatest challenges faced by our world today is climate change. The relentless call for urgent action grows ever louder, and has become the drum-beat which is uniting generations.
At epoints we believe that responsibility for our planet rests with everyone, and that small changes can make huge differences. That’s why we give employees the opportunity to donate a portion of their savings to help tackle climate change. We offer a simple way to make a difference through voluntary micro-donations in the form of epoints, which help to fund environmental projects including the replanting of trees. It is an easy way to help employers to make a material difference to climate change using their reward and recognition budgets. And to reflect our own commitment to this vital initiative, we also donate 5% of our profits to the scheme.
Eco-points is a simple and powerful way for members to make a difference in the fight for a cleaner, greener, and lower carbon future.
Category Sponsor:
The Cheetah Digital story begins in 1998 with the founding of CheetahMail, a pioneer in the digital marketing industry. Six years later, the company was acquired by Experian and became a key component of its Experian Marketing Services business. In June 2017, we acquired the business and launched Cheetah Digital as the largest independent enterprise marketing technology company in the world. Today, Cheetah Digital works with some of the biggest and most successful consumer brands, helping B2C marketers create lasting customer trust and drive revenue outcomes for their brands.
Cheetah Loyalty
Establishing an emotional connection between your brand and customers is the height of marketing success — but achieving it is complex. Our solution delivers frictionless interactions that exceed your customers’ expectations, increase their visit frequency and spend, and drive the advanced loyalty your brand craves.
Your marketing and loyalty technologies should seamlessly support one another. Cheetah Loyalty integrates with every Cheetah Digital solution, ensuring every interaction delivers a positive experience and collects the important data you need to effectively target customers in the future.